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What’s in a Name? Octane + 11

Great brands have great names. And when you’re entrenched in the marketing space, you’re always thinking about the stories behind company names and the

Technologies We Love: Bombora

It’s Valentine’s Day – and today we’re kicking off a series of posts about the technologies and partners WE LOVE! Octane11’s mission is to

What is marketing doing, anyway?

Ask five people at a B2B organization what their marketing team is working on and you will probably get five different answers. And if