B2Bs Aren’t Spending Big on Digital Advertising (Yet) November 13, 2019 Business-to-business (B2B) companies aren’t traditionally big spenders on digital ads. According to our estimates, B2B digital ad spend makes up only 4.6% of the
MediaMath and Undertone Ad Tech Veterans Launch Venture Capital Fund November 11, 2019 As funding and exits in the ad-tech sector has become harder to secure, two high-profile figures have joined forces to launch a venture capital