🎧 New Episode  “11 Minutes with Octane11” featuring Terrence Richardson (Derivative Path, CME Group, HSBC) on AI Tools and Value Props First.

Another great mini-pod hot off the press hosted by Dan Rosenberg and Nika Sokolova.

Dan and Nika talk with Terrence about some key topics including:
🕸️ The complexity of the buyer journey
📊 The importance of integrating data into a unified view
🤖 Game-changing AI tools like Blaze.ai and AdCreative.ai
🤑 Focusing on the value prop instead of listing features
⛲️ Showcasing leads sourced by Marketing
🤝 A great framework for maintaining alignment across teams

Great insights and ideas you can use today! 💡

Link to full recordings here:
Video on YouTube: https://lnkd.in/ekb2T2nW
Audio on Spotify: https://lnkd.in/eUfrbjdh
Audio on Apple Podcasts: https://lnkd.in/eb8k3f2C

We have new episodes dropping every few weeks, so make sure to subscribe!